Group Advantage

Set benchmarks for brands, how they lead the region and who they are Set position for brands, designing differentiated strategies by analyzing customer pain points, competitor weaknesses and their own advantages

Locate focused product categories by four dimensional analysis of products, users, competitors and trends. Enhance brand value by refined packaging of name, package, selling points and services

Collect smart big data from global and local e-Commerce platforms, fashion social media platforms and industry authoritative research reports to deduct the cycle of latest hot selling elements, analyze and build fashion elements pool of future potential hot selling pieces. Continuously design competitive potential hot selling pieces based on brand positioning, target user profile and competitor analysis and at the same time taking into consideration of latest trends and fashion elements. Only by focusing on hot selling pieces can we occupy users’ mind and lead the market.

Being the only one means being number one. Bolong promises that the same model is provided to only one customer in the region. In this way, customer profit margin can be ensured and user repurchase rate, brand influence, brand recognition and market share can be improved. 

By fully utilizing advantage integration of our supply chain management system consisting of information flow, material flow, fund flow, logistics and smart data flow, through control of links including high-standard setting, raw material purchase, production monitoring, we share with customers our three core advantages of quality safeguarding, cost control and cycle optimization.

Based on brand positioning and market-leader strategy, considering the 4P principle of product, price, place and promotion, set staged marketing strategy and objectives. Provide customers with basic marketing content, such as website building, H5 making, product shooting, promotional material design and making

 

Bolong Mission: helping customers become regional leaders and maintain their leadership position.